Harish Mandokar - Digital Marketing Expert

  SEO – SEO stands for Search Engine Optimization that helps websites to rank higher in the Search Engines with the help of quality content, specific keywords and relevant backlinks. It generates traffic to the website organically if the website ranks good in SERP ranking.  AEO – AEO stands for the Answer Engine Optimization that gives direct answers to the search questions instead of just links. This is AI driven search model and voice assistants like Siri, Alexa, Google Assistant. This increases visibility in voice search and featured snippets.  With SEO & AEO, you can get the upper hand in the tradition search result and AI-based results, making your content more searchable, engaging and future-ready!  Let’s see some factors which distinguishes SEO and AEO.  Keywords – SEO mainly focuses on Broad match keywords. AEO focuses on specific, question focused keywords, anything that is giving the suitable answers to users search query.  Focus – SEO aim...

Best Free SEO Tools   Search Engine Optimization (SEO) is essential for improving website visibility and driving organic traffic. While premium SEO tools offer extensive features, there are several free tools that can help you optimize your website effectively. Here are some of the best free SEO tools available today: 1. Google Search Console Google Search Console is an essential tool for website owners and SEO professionals. It helps you monitor your site's performance in Google Search, track indexing issues, and analyze search queries that bring traffic to your site. Key Features: Submit sitemaps for indexing Identify crawling and indexing errors Analyze keyword performance Check mobile usability 2. Google Analytics Google Analytics provides valuable insights into website traffic, user behavior, and conversion rates. This tool helps you understand where your visitors come from and how they interact with your site. Key Features: Track real-time website traffic Monitor user behavio...