Harish Mandokar - Digital Marketing Expert

What makes a website search engine friendly     Search Engine Optimization (SEO) is an on-going process that must be a priority in order to reach the top of search engine results, and to maintain those rankings. Proper design is the foundation for SEO efforts, but design alone cannot deliver the maximum results. Search engines (such as Google) send “robots” across the web to fetch “high quality” information for their users. These bots use links to discover new web pages and fresh content. A search engine friendly website makes it easy for them to do their job. It welcomes them, makes their exploration a breeze and then provides that high quality, useful information. A search engine-friendly website will have all (or most) of the following:   1)    Valid Coding HTML and CSS coding can be validated through the W3C. Valid coding will help to ensure that your pages will be accessible across a range of different internet browsers, screen sizes, devices, as well as for those with disabilitie

What Is Search Engine Optimization? Search Engine Optimization SEO Search engine optimization (SEO) is the art and science of getting pages to rank higher in search engines such as Google. Because search is one of the main ways in which people discover content online, ranking higher in search engines can lead to an increase in traffic to a website. In Google and other search engines, the results page often features paid ads at the top of the page, followed by the regular results or what search marketers call the "organic search results". Traffic that comes via SEO is often referred to as "organic search traffic" to differentiate it from traffic that comes through paid search. Paid search is often referred to as search engine marketing (SEM) or pay-per-click (PPC). SEO means Search engine optimization. It is a set of rules for optimizing your website so that it can achieve higher rankings in search engines’ organic results. It is a great way to increase