What is Link Wheel in SEO - Harish Mandokar

What is Link Wheel

To be exact, Link Wheel is only a SEO procedure which is utilized for getting higher positioning in SERPs. Be that as it may, this method of SEO stratagem has to a great extent stayed unexplored because of some explanation or the other. A Link Wheel or Wheel Link may likewise be depicted as a system of sites (web 2.0 locales) and online journals urged with one another and connecting them to your site, in this way helping your website to rank up in Google's first page.

The fundamental idea of connection wheels rotates round making an example of connections that stream starting with one site then onto the next, in the end connecting to a focused on site requiring backing. Despite the fact that connection wheels are inalienably identified with Search Engine Optimization idea, they constantly transform into Social Media Marketing when web-based social networking locales are utilized to make the connection stream. Connection wheels, as per SEO masters, have the most elevated adequacy when internet based life locales are considered.

Link wheel creation involves creating web pages and linking the pages to each other and to your main blog. A link wheel consists of a loop of links that direct users to your main blog. Various free online blogging tools allow you to create blog pages and link them back to your main webpage. For a link wheel to be effective, you need to create a wide network of blogs, link them to each other using back links, and then link each of the blog pages to your main website.

Connection wheel is a progressed SEO procedure, which is disregarded by many. Individuals expect connect wheel to be a third party referencing procedure or system.

The thought was to make an example of connections from one site to the next lastly to the principle site. Significantly it falls under website streamlining; be that as it may, we can utilize internet based life systems also to make the connection stream.

It is a shrewd procedure to get focused on traffic to the site and increment its positioning by making a connection wheel among little private blog systems of web 2.0 and online networking properties. In straightforward words, to make this, we have to make a few web journals and connection them with each other.

As most search engines now ignore reciprocal links and link farms many webmasters have looked for other less obvious ways to create inbound links to their website.

The link wheel is one such idea where several similar themed websites get together and create a circle of links. So website A links to website B which links to website C which then links back to website A. Link wheels can contain any number of websites from the three in this example upwards.

The idea is not new and originally existed in the 1990s as 'rings' for banner swapping. So you might have a 'health ring' where health related sites would swap banners and hence links but the focus then was simply to attract more traffic rather than to improve the ranking of the site.

Essentially link wheels attempt to try and fool the search engines by hiding reciprocal links via third party websites and the method has had some success.

However, as with all systems that are not 'genuine' search engine algorithms are already changing to spot these so in the long term spending money on link wheel programmes is not recommended.

The long and short of link wheel strategies

Despite there being so many speculations about the efficacy of link wheel strategies, it may be stoically declared that the strategy does work but there are hell of a lot of things that need doing before reaching your goal. Moreover, link wheels take time and preparation even though you will be finally rewarded for your efforts. However, here are a few tips that you may use for your link building campaign.

• High PR sites will help you most: No matter what you think about constructing a link wheel, go for high PageRank sites. Your choice should zero in on Hubpages, Squidoo, Yahoo Voices, Weebly, WordPress and a few more. You can confidently use these sites to get the best results.

• Do a Content Wheel too: Along with constructing your link wheel, do a content wheel too. For example, if you start with ‘pet food’, you put an article on Squidoo for pet food and simultaneously link to Hubpages for a write up on ‘pet food products’. It is always good to use contextual links, in relation to link wheel building, especially within your submission so that it can automatically flow into the next site on your wheel.

• Content is the king: So take care of this, by hook or by crook. Use software, pay handsomely to professional content writers or go to a reputable SEO company to get the right content if you are serious about creating link wheels.

• Hype your Link Wheels: While constructing link wheels, why get busy with the linking and the content issues only? Since these are going to be 1st tier links, why not hype them too? After all, backlinking concerns building the juice from each tier; which in other words mean that your 1st tier will be getting the traffic. Enhance your income by hyping your links with attractive ads, affiliate links as well as eBay and Amazon products. You will surely gain, I can promise you.

Incidentally, Link Wheel building has again hit SEO headlines as of now and so the matter needs careful study and practice by all who are striving for higher ranking in SERPs all over the world.

Link Wheel Strategy for SEO

As you know, Search Engine Optimization is done to rank your website on top of the SERP for specific keyword searches. Now, the ways to optimize the search results vary for different digital marketing experts but there is no denying the importance of backlinking for SEO.

Back Linking is also a broader term and there are many ways to utilize backlinks to direct traffic to your website. In earlier blogs, we have discussed the importance of quality backlinks for your website and different types of backlinks. If you are struggling to create quality backlinks then you can try Link Wheel Strategy for SEO.

Link Wheel Strategy can help you rank higher on the SERP and you will get more traffic to your website as a result.

What is the Link Wheel Strategy?
As the name suggests link wheel strategy involves creating a number of interlinked backlinks that are ultimately directed towards your main website. The idea is to create a wheel like an interconnected network of links that are all directing towards the center i.e. the main website.
It is an advanced SEO technique that is overlooked by many but can definitely help you to directly surge traffic to your website. Many digital marketing agency uses this method to direct the traffic to their website during the offer and festive season.

How To Create A Link Wheel For SEO?
Earlier it was easy to create a simple linear network of links connected to a single website and creating a closed network but with new Google algorithms becoming more and more advanced that won’t work the same anymore. There can be even further penalties if you are caught creating such manipulative models to fool the system.
So, now it is important to make a complex network of links connecting to the main website. To do that, you can create clusters of the link wheel and then finally converge it to the main site. Many SEO company in Delhi do this to rank their website.

Tips to Create A Link Wheel for SEO:
• Do social bookmarking on every blog created with web 2.0. Web 2.0 is basically is a small network of blogs that are inside the ‘link wheel’.
• You should always ping RSS feed.
• Only use high-quality content.
• Avoid using automation.
• Avoid using the same keywords in anchor text and use some diversified keywords instead.
Creating an advanced link wheel can be tough and its recommended to hire experts to do it for you. Brands Martini is the best SEO agency in Delhi that will help you make the best of the Link WHEEL Technique.

Best Link Wheel Creation Strategies
For search engine optimization, you can use any form of link wheel. However, if you intend to create a link wheel to create online traffic for an upcoming event, consider using the exact keyword match as your blog name or naked domain. This will help you rate the effectiveness of the keyword in Search Engine Optimization.

You can use various link wheel strategies to boost your ranking in search engine results pages. The key is to choose a wide range of free web 2.0 blogs to create a link wheel. However, it is important to know that it may be difficult to add additional links or reconfigure the links once you have created the link wheel. Therefore, determine your link wheel creation strategy in advance.

Social Bookmarking Your Link Wheel
Although you do not have to bookmark your link wheel on social media, you will need to social bookmark your web 2.0 blogs to get higher rankings on search engine results pages. Social bookmarking allows you to rate the effectiveness of your link wheel SEO campaign. In addition, there is no limit to the amount of content you can add to the blogs on your link wheel.

The link wheel is an evolving, advanced SEO strategy. The essential idea of the link wheel is to create a pattern of links flow from one website to another and link to your main website. However if social media sites are applied to create the link wheel, then that is referred to as social media marketing.

The Evolution of the Link Wheel
The basic link wheels are no longer successful in search engine optimization because many web masters create limitless number of back links to their websites to influence search engine result rankings.This makes it simpler for crawlers and spiders to blacklist such websites. However, advanced white hat link wheel creation is successful in increasing page ranking in search engines.
Basic ingredients of The Advanced Link Wheel

• Blog posts, web 2.0 sites, wikis, and social media.
• Multiple smaller ‘sets’ or ‘link wheels’ consisting of blog posts, web 2.0 sites, wikis, and social media.

Benefits of Using a Link Wheel

A link wheel is an effective SEO tool that you can create yourself. A properly built link wheel is considered a white hat SEO strategy that will not lead to your site being blacklisted by search engines. In addition, it is highly efficient and gives truly fast result. The link wheel gives you a double bonus; places your website at a higher rank in search engines and saves time by getting direct, targeted traffic from the created links.

Some Tips and Tricks to Make Your Link Wheel Better

1. Use only high quality content
Treat your like wheel spokes as your own money site. Quality content is one of the most important components of a link wheel. Use unique content for every link wheel spoke. All the content should be 100% original. Spun content produced by any kind of automated software will not get you any results and may even get you penalized by Google. You can get quality guidelines on how to write quality content from various SEO sites on the Internet.

2. Don’t Use Automation
You will be penalized if you use any kind of automated software to set up your link wheel. All search engines can to trace the automation software’s footprint. Therefore, manually create your link wheels.

3. Diversify Your Anchor And Link Profile
Don’t always utilize your targeted keyword as anchor. You can add related keywords, generic anchors including “visit this site” or “click here”, and no-follow links.

4. Don’t Link Too Much At Once
Do not completely build up your link wheel in one go. Consider going easy on the creation and “drip feed” your links. The better the quality of your content and the more time you invest in creating a link wheel, the higher your search engine page ranking will be.

Other tricks that can enhance the efficiency of your link wheel include:
Make your links completely irregular

How to Build a Link Wheel

1. Write a Squidoo lens about your website topic. Place a link in your Squidoo lens back to your website.
2. Write an article about a topic relevant to your website and publish it in online article directories. Add a link back to your Squidoo lens in your resource box or article.
3. Create a Hubpage about your topic and link it to the article you wrote in step 2.
4. Create a Google Knol about your topic and link it back to your Hubpage.
5. Make a single page Blogger blog and link it back to your Google Knol.
You can now either leave the wheel open (as it is) or close it by linking your website back to your website. Whichever option you chose, you will see your website rank high in the search engines over the next couple of weeks or months.
Although creating a link wheel may be time consuming, it is a worthy SEO strategy because it can significantly boost a site’s ranking on search engines results.

Here is how the basic link wheel structure looks like:

As you can see from the above diagram, there are eight web 2.0 blogs that have been created and one main blog represented as “Your Money Making Site”. For performing a link wheel, you will link the1st blog to 2nd blog, 2nd to 3rd, 3rd to 4th, 4th to 5th, 5th to 6th, 6th to 7th and 7th to 8th, and 8th to 1st blog; and finally you will link all the 8 blogs to the “you money making site” which is your main website.

This way, you will create a link, and after the wheel of links is created, you have to give your links to the main blog/site.

The Evolution of Advanced Link Wheel

Initially, there were many webmasters who didn’t appreciate the practice of the basic pattern to create backlinks to their websites for enhancing the ranking, so the basic link wheel is not effective nowadays. Moreover, this practice was quite easy for the crawlers and robots to track the activities of the website owners as a result of which one can easily get penalized for the manipulation of the rankings.

To deal with this issue, a more effective technique was required for creating the backlinks. And this way, advanced link wheel technique was invented.

The advanced link wheel is based on the concept of randomization. There is a mix of web 2.0 properties, blog posts, social media and article submissions. There are multiple link wheels or sets with a randomized break among every smaller link wheel set.

How Can You Promote Link Wheel Technique For Your Site?

• Every blog that you have created with web 2.0 properties do social bookmarking on them.

• Tap RSS feed of the blogs you created and submit them to different RSS directories.

• Ping RSS feeds

• Submit your sub-domain on web 2.0 (if any), to the directories.

Keep in mind the following things:

• Use only high-quality content.

• Don’t use automation.

• Use diversified keywords and mix up with similar or related keywords. Avoid using exact keywords in the anchor text.

• Created limited and quality links. Do not create too many links altogether.

• Use social media platform in wheels.

• Completely randomize your link to avoid footprints.

Link Wheels Are Legal Or Not?

People have a misconception that using link wheel for rank improvement is not legal. It is not. If you have link diversity and are using good quality content in the blogs, it is completely useful and legal.

However, if you are using trashy or duplicate content with incorrect intentions and poor SEO, it will be considered as illegal, and your site will be penalized by the robot. This is why it is considered as a “Black Hat Style”. Also, we would recommend you not to use any automatic link wheel services as most of them will probably be spammed.

And the idea behind link wheel creation was to share the spam link content with a user-generated website which has a decent ranking on the search engine. E.g. WordPress, Blogger, Tumblr, etc. We can also call this content as junk content. And Google won’t find out the difference because there are already so many links on the above sites. The junk content and spam links.

Together, the junk content along with the spam links will improve the page rank of the blogs/sites linked to the main sites. Each site gets a good page rank which is passed on the main website.

You have to be a step ahead of Google as it catches the activities performed using black hat techniques and ban the page if caught. So, create a new site before Google finds out the previous site, having more spam than the previous one.

Which kind of websites can be used for Link Wheel?

• Web 2.0 sites

• Article submission directories

• Wiki sites

You can use the following web 2.0 sites to create multiple sites and apply the link wheel technique:

• WordPress

• Blogger

• Wix

• Webnode

• Webs

• Ucoz

• Weebly

• Jimdo

• Yola

• Tumblr

• And many more. (Let us know, so we can add them here)

That’s how you can build backlinks to your blogs. We hope that this technique will help you in boosting your search engine rankings and get the money flow you desire on your blogs. If you have any doubts, then feel free to leave a comment below.